Every so often I think about professions that have it tough because of TV:  Doctors, cops, teachers…you get the idea.  TV adds this flare to their occupation that makes it hard for them to do their job in real life.  Either they make it seem super simple to solve a crime or they have these miraculous diagnoses for patients in a nick of time so that when you go through something like it in real life, your view is jaded.  It has to make a doctor’s life impossible or a detective’s job stressful dealing with folks who have outrageous expectations because every week they look at life packed up nice and neat in an one hour TV show.  There’s no fuss, no muss…nothing.  You have an issue, the team will solve it.  You have a missing child, look—we found them!  But reality is so much more different for those folks:  crimes go unsolved, people get sick with things that are not always “solvable” and are sometimes fatal and the people who work there are not happy-go-lucky robots loving every minute of their jobs. 

 Ok, now that I have sufficiently set you up in fear as to where this article is going, let me move on and make my point.  TV is to doctors as the Six O’Clock news is to fitness professionals.

 I cannot watch the “healthbeat” section of any news broadcast because of the blatant misinformation and I cry any time a medical study comes out because they butcher the conclusion of the study to create a sensational news story.  Let me say this right now and be very clear:

 YOU CAN FIND A STUDY TO SUPPORT *ANY*–I REPEAT–*ANY* COCKAMAMIE THEORY YOU HAVE ABOUT HEALTH AND FITNESS AND A COMMERCIAL DIET TO BACK IT UP.  THAT DOES NOT MEAN IT REALLY WORKS.  JUST SAYIN’. 

 I also loathe magazines.  I will not name any in particular because they are all the same to me but just know that they have to say the same thing to you month after month after month so to keep it “fresh”  they begin to add twists and catches to their stories to keep you coming back.  Because let’s face it, how many different ways can you “tighten” the booty or “flatten” the tummy?   Although they have the right to make a living, they do it at the expense of their honesty and your health.  

 When it comes to general weight loss information, you can find it anywhere.  In fact, it’s getting beyond old and moving into nauseating.  But when it comes to crafting a beautiful body from nature’s resources (devoid of fat burners, diet shakes and pre packaged meals), the nation is severely lacking.  I cannot tell you how stressful that is. 

•  You will find very few studies on how to lose the last five pounds or how to lift your butt up off of your ankles so you can at least walk without tripping. 
• There are no studies on lean going leaner or what it takes to get rid of stretch marks and so on. 
• You will not find much truth about what running REALLY does to the body or how much weight you will gain running your first marathon. 
• There aren’t any resources around that are going to tell you how to lose weight the second time around and how hard it really is because we all gain at least 5 pounds back in our lifetime (I know it’s way more than that but I felt I’d ease up on the doom and gloom). 
• And you definitely aren’t going to find any sites to tell you about what to do when things go wrong (you push it too far) or if you have a special issue (pcos, hypothyroid, etc).   

Why?  Because the mainstream media only cares about losing weight *at any cost* and having the hottest story out there.   Those of us who care about losing body fat and looking good at the end are few and far between but we do exist.  We are out here for sure, but we’re a lonely breed of professionals who rely more on our expertise than we do on studies because the studies just do not exist.  What separates us from the others out there is what we primarily focus on:  realistically looking good naked through all natural means of clean eating and supplementation for those who want the stage body without the stage.

Right now there is this new trend of running articles and information flooding the news circuit.  I am going to assume it’s because the economy is bad and people have to do something.  So they’ve left their gyms and took to the pavement.  That’s not a bad thing and I am glad folks aren’t just lying around but what is a bad thing is the junk the media is now pumping out there about running.  Here’s a news flash:  it is not an effective *long* term weight loss/look good naked solution.  Don’t believe the hype!  We have much to talk about this but for now, just know, this is not your long term solution for keeping the weight off and making a hot body.  Can it be part of it?  Absolutely!  But is it the answer they are toting it as?  NO. And you’ll be mad as a hornet when you have to put humpty dumpty back together again after listening to their advice.

No…don’t believe the hype that you are reading out there.  You aren’t crazy.  These things really happen and no one is talking about them.  And those that are talking, aren’t talking reality.  How about we put some facts out there and have some fun while we’re doing it? 

So you know that means there’s much more to come.   I can’t wait.  Hang tight because we will be solving some problems and answering some nagging issues that main stream media wants to ignore.  I promise I won’t leave you hanging.

As always, keep it clean and keep it active.  Woop woop!

Holy moly!  When did it become October?  I would love to say ‘welcome back’ to Jodiojo but you must be saying that to me! Ha!  So where have I been and what’s new on this end, you ask?

Jodiojo the Blog

I am back on the blogging scene and truly looking forward to the next year.  My goal is to deposit some info into your mind that will pay it forward to your thighs—is it ok for me to do that?  I come back, though, by myself this time.  The girls have been with me on the blog for over a year and a half and it was time for them to focus on their full time obligations and the summer was a great opportunity for us to make that happen.  They are still very much a part of Jodiojo and have not gone anywhere so if you are wondering if they still contribute to the company—they do.  I speak to all four of them every week (Heather, Kas, Seanna and Nicole) and their roles in the company are still the same, you just won’t be seeing them post weekly anymore.  I may bug them to guest post here and there so keep your eyes peeled for that.

Always Evolving

Can I admit something to you?  I spent a good portion of my summer wondering what I was going to be when I grew up.  Literally.  It was wild.  Here’s the deal:  I know the majority of you have no idea what my company does and who we do it for.  I promise I will change that. 

On the other side of this computer is a company that has a word of mouth referral system that is alive and thriving.  We work with women (and men) who’s primary desire is to look good naked healthily.  However, the person looking for that service is a wide customer base for us:  runners, athletes in general, housewives, fitness/figure competitors needing metabolic repair, those who want to look a specific way without the stage, everyday folks and so on.  Our expertise is carving out a gorgeous body the healthiest way possible—for just about anyone.   This means we understand what it takes to make a body that looks good with or without clothes on, whether size 2 or size 22, whether you are an athlete or not and even if you only have “X” amount a days a week to commit.  This is huge!  If you are a runner and you have tried using running as a weight loss tool and found that you may have gotten smaller but you do not look better—you understand what we do.  If you are a busy woman who has a demanding job and you have tried dieting but still hate the little “pooch” you have but do not have one more ounce of time to spare—you understand what we do.  Or if you have never been small and being small isn’t your number 1 wish but ridding yourself of stretch marks, saggy skin and the like is—you understand what we do. 

Really?

I know, I know.  You’re reading this going, “I still don’t get it.”  Oh but you will.  I promise.  Our message through our posts for the last 2 years has been very consistent but we have done a poor job of giving you our philosophy in straight terms and for you busy folk that’s not good.  In a nutshell, here it is:

EVERYONE CAN AND SHOULD LOOK GOOD NAKED, HEALTHILY, OVER AND OVER AGAIN WITHOUT LOOKING LIKE THEY ARE 110 YRS OLD

You may think that that’s a strange philosophy and wonder where did it come from.  Keep reading and we will make sure that you know as you come visit us weekly.  For starters, though:

The more you diet, the older you look:  You ever run into someone who’s lost a ton of weight and think that their bodies look great but now they look like your grandmother?  Yeah, she wasn’t with us.

The more you diet, the harder it gets:  Yes, I know you vowed you’d never gain the weight back but a year later you are up 20 pounds and what you did the first time to lose weight isn’t “working” anymore.  Yep, we know and we’ll tell you why, too.

The cleaner you eat, the more things you are allergic/intolerant to:  I am sure you have said things such as ‘I’m carb sensitive’, ‘sugar sensitive’, ‘gluten sensitive’ and the like and think it’s because of some unknown cause.  Nope.  We’ll walk you through this one, too, and free you from the fear of your cheat meal.

The more conditioned you are (runner/athlete), the harder it is to lose weight:  Ever watch a marathon?  After the elite runners (read that as skinny) come over the finish line, they are followed by a sea of women in capris who either gained at least 8 pounds to run the marathon or did not lose a pound during the entire training process but realized that gravity is a true force and it has hijacked their bum! OY!

Does It Really Matter?

YES!  OH MY GOODNESS…YES!

Do you know how many of you are flippin’ miserable? 

You are afraid to eat a starch.

You are a slave to cardio.

You are suffering from dry skin, thinning hair, premature wrinkles, stretch marks and so on.

You are a slave to the scale!!

You refuse to buy another size of clothing.

You are BORED with your workouts and definitely with your food options. (Bread anyone?)

You are tired of being driven by your anxiety of how you look.

You have lost weight and STILL don’t like what you see.

I could go on for days but I will save it all for later.  Are you on board to who we are?  I hope so.

It’ll take me a few months to really give you the full monty and I hope that you hang around during that time to find out who I am as well as who is Jodiojo the company.  If you have any questions about our services, email me at Jodi@trans4mationstation.com and I will be happy to chat with you. 

If you want to receive special emails that detail the things I speak about on the blog or any programming I send out, sign up on the right and white list us in your email and you’ll be in the loop.

Until we meet again! Ciao for now!  Woop woop!